Tag Archives: Video Calling

What is the profile of the most-active communicators? (MetaFAQs)

The generation gap is often attributed to communication differences. Although often chalked up to the choice of words – slang, symbols, or even emoji – there are also differences in the mode of communication.

More than a few frustrated parents have found their voicemail messages ignored and learned that text messaging may be the best way to stay in touch with their children.

Meanwhile, younger adults have continued to expand their repertoire of communication modes – email, text messaging, video calls, clicks on social networks, and more.metafacts-metafaqs-mq0054-2016-10-23_11-19-58

In fact, the most-active communicators are age 18-34. These use the broadest assortment of communication activities across their connected devices. Over half of the top-third in communication activity breadth are age 18-34.

This is based on our most recent research among 7,336 US adults as part of the Technology User Profile (TUP) 2016 survey.

This MetaFAQs research result addresses one of the many questions profiling active technology users.

Many other related answers are part of the full TUP service, available to paid subscribers. The TUP chapter with the most information about activities is the TUP 2016 Activities Chapter.

These MetaFAQs are brought to you by MetaFacts, based on research results from their most-recent wave of Technology User Profile (TUP).

For more information about MetaFacts and subscribing to TUP, please contact MetaFacts.

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Filed under Basic cell phones, Communication, Demographics & Econographics, Desktops, Market Research, MetaFAQs, Mobile Phones, Notebooks, Smartphones, TUP 2016

How many users make video phone calls using a Tablet? (MetaFAQs)

Video phone calls are ideal when you want to see someone while you’re talking. The larger screens help you see more clearly. At the same time, many phone callers enjoy being mobile, so they can make or take calls when they like. Others enjoy relaxing in a couch or easy chair during calls, which may not be as easy while using a typical desktop PC.

Also, like a Goldilocks story, Smartphone screens are too small, Desktop screens big enough yet not mobile enough, and tablets are just right.

That’s at least part of the calculus for the 18.2 million adults who regularly make personal video phone calls using a Tablet, and 10 million who do so for work video calls.

MetaFacts-Tablet Video Callers

About this MetaFAQ

This brief MetaFAQs is a quick glimpse at current research findings of interest. In addition to profiling the voice and written communication activities of Tablet users, many other related answers are part of the TUP service, available to paid subscribers. One section of TUP 2016 which includes extensive results about Tablets is the TUP 2016 Tablet chapter. This is one of more than a dozen chapters in the entire TUP 2016 study.

These MetaFAQs are brought to you by MetaFacts, based on research results from the most-recent wave of Technology User Profile (TUP).

For more information about MetaFacts and subscribing to TUP, please contact MetaFacts.

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Filed under Communication, Market Sizing, MetaFAQs, Tablets, TUP 2016

Coming Face to Face With Newer Technology-Call The Kids

Can You Hear Me Now? (c) MetaFacts

Can You Hear Me Now? (c) MetaFacts

There’s a cartoon making the rounds online about a FaceTiming family. While Mom and the teens can clearly see each other’s faces, Dad doesn’t seem to get it that holding the phone to his ear isn’t the best way to communicate using FaceTime or video calling.
Those of us who are facile with technology products – let’s not be hard on any new users. After all, activities like communication work best when everyone is involved.
Newer technology can be daunting, even those who are well-experienced with one type of technology may be new to another. Age alone does not define who is the most experienced or tech-savvy.
Presence of children is a contributing factor with technology adoption. Based on results from the most-recent wave of Technology User Profile, adults in households with children are more interested in wearable technology. Over half (52%) of adults in households with children agree or strongly agree with the statement “I would love to be the first to use wearable technology.” Adults in households without children aren’t as enthusiastic, with only one-third (33%) similarly agreeing.
Making video calls with services as Microsoft Skype, Apple FaceTime, ooVoo, Tango, Google Hangouts, or the like is done more often among households with kids present. Just over one third (34%) of all Connected Adults who use their devices to communicate make video calls. Among younger (18-39) employed adults with children in their household, well over half (57%) make video calls. Among older (40+) adults who aren’t employed without children present, the number is one-sixth (16%).
Even in one narrow type of activity – communications – there are a wealth of options. From social networking to email and voice or video calls, technology users have choices.(c) MetaFacts
The top-third of the most broadly communicative among us use their Connected Devices for 7 or more types of communication activities – from email to voice calls, text messaging to video calls.
One of the biggest factors separating the most-active communicators from others is the presence of children, along with age and employment status.
Among adults age 40 and up, employed and with children in the household, 39% are in this most-active communicator group. By comparison, only one-fourth (25%) of those without children in the household are as active. The difference is even more striking among the 40+ who are not employed outside the home: One-third (33%) of those with children in the household are the most-active, versus only 13% of those without children.
Video calls and apps like FaceTime are just one mode of communications in active use. Not everyone uses the same mode of communication. While some of us favor email, others prefer text messaging.
For adults with children in the household, several communication activities are used more often than for similar adults without children.(c) metafacts
Writing a blog or online journal is an activity for many more adults in households with children than among those without, at 24% and 14% of Connected Adults, respectively. For making video calls, the gap is slightly narrower at 9% – the difference between 47% of adults with kids and 28% of those without.
In households with any children age 5 and younger, adults use the broadest range of communication activities across their Connected Devices. Just over half (51%) use 7 or more types of communication activities, well above the one-third of Connected Adults this usage level represents.
It was a prescient Groucho Marx who once quipped: “A child of five would understand this. Send someone to fetch a child of five.”
Fortunately, over 63 million adults have children in their households. Whether or not those younger pioneers will be kind and show their elders how to use their devices to communicate remains to be seen. Whether anyone will ever develop an inter-generational translator, so that parents and teens can finally understand each other, is something perhaps too daunting for even the technology industry.

Source

These results are based on the most recent wave of Technology User Profile, the TUP 2014 edition. The large-scale survey is in its 32nd continuous year, documenting and detailing the full scope of technology adoption and use. In addition to detailing the many devices adults use to connect and sizing targeted market segments, the survey-based research details what people do with their devices. It reports which activities adults primarily use with which device. For example, TUP reports which market segments use their Smartphones or Desktops as their primary communication device, as well as which devices are primarily for entertainment, shopping, social networking, and other types of activities.

Further results and datasets are available to TUP subscribers, including the full details on these technology users: which devices they intend to buy, which other devices they already actively use, the activities they’re doing and which device they do them with, their complete demographic profile, tech spending, wearable technology, and more.
Technology companies who want to know more about adults with or without children, video callers users, or about their current or future customers can contact MetaFacts to learn how to subscribe to the rich resources of Technology User Profile.

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Filed under Households, Market Research, TUP 2014, TUPdate, Video calling

Video calling passes one in five Smartphone callers, lead by Apple (TUPtip)

(a TUPtip from MetaFacts – October 4, 2012)

Video calling is a regular activity for one in five (20%) American online adults with Smartphones, MetaFacts finds in the 2012 wave of Technology User Profile. Users of Apple iPhones are 48% more likely than average to be doing so. Among major Smartphone brands, Motorola and LG smartphone users have the lowest video-calling rates.

Among major carriers, Sprint Smartphone subscribers are 62% more likely than average Smartphone subscribers to be video-calling.

Current Technology User Profile 2012 subscribers can access this information in the Mobile Phones and Smartphone sections of the Mobile Phones Chapter, or use MarketSight to dive more deeply into which market segments have the highest and lowest penetration.

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Filed under Behaviors and Activities, Statistics, TUP 2012, TUPtip, Video calling