Tag Archives: India

Pocket full of fun – Entertainment Activities (MetaFAQs)

Which is more fun – the one-trick-pony device that does one fun thing well, or the device you can use for many types of entertainment?

In India, the most-preferred connected device for fun is a Smartphone or Basic feature phone. Connected adults in India find more ways than those in other countries to entertain themselves with their Mobile Phones. Their breadth of entertainment activities is greater than with their PCs or Tablets.

This is based on our most recent wave of research – the MetaFacts Technology User Profile (TUP) 2017 edition.

Unlike Connected Adults around the world in other countries, in India, Smartphones are used for a unique set of Entertainment Activities.

Well more than half of India’s Connected Adults use their Smartphones for music and movies. Watching videos/movies and listening to music on one’s Smartphone are regular activities at more than a third higher share of Connected Adults.

In contrast, when Germans use their connected devices for Entertainment Activities, they prefer their PCs. And when they use their PCs for Entertainment, most Germans use a PC to play a game (39% of Connected Adults), Hobbies (38%), and to watch videos/movies (37%). Very practical, those Germans, to use the larger screens of PCs.

Tablets have yet to make their way as being the most-entertaining connected device. Although Tablets are growing in regular use throughout the world, only in the U.S. and U.K. do they account for more than one-tenth of the preferred entertainment device.

Looking ahead

Entertainment continues to remain one of the reasons why people use connected devices. As both wired and wireless networks continue to expand their speed, this has made for more enjoyable experiences, especially for bandwidth-hogging activities such as watching movies or television. Similarly, as wireless carriers such as T-Mobile in the U.S. have removed or reduced data caps, this has reduced barriers for many customers. Consequently, these types of entertainment activities have reached a broader swath of consumers. Consumers continue to be the leading innovators in finding ways to get to the content they want, meaning they’ll consider moving beyond the devices they’re using today.

Source

This MetaFAQ is based on TUP 2017 WW table 580 ACT_ENTxCOUNTRY – Entertainment Activities by Country. This is based on our most recent research among 13,572 US adults as part of the Technology User Profile (TUP) 2017 survey.

This MetaFAQs research result addresses one of the many questions profiling active technology users.

Many other related research answers are part of the TUP service, available to paid subscribers. The TUP sections with the most information about Notebook/Laptop PC use by country is the Technology User Profile Chapter.

These MetaFAQs are brought to you by MetaFacts, based on research results from their most-recent wave of Technology User Profile (TUP). For more information about MetaFacts and subscribing to TUP, please contact MetaFacts.

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Filed under Basic cell phones, Desktops, Entertainment, Market Research, MetaFAQs, Mobile Phones, Notebooks, Smartphones, TUP 2017

Palm User Profile – a TUPdate based on research across 16 countries

Palm User Profile – a TUPdate available from MetaFacts based on Technology User Profile Global Insights Edition

MetaFacts has prepared analysis of Palm users based on survey research across 16 countries and is making these results available to answer the following questions:

Market share – What is Palm’s share of the active installed base? How does this compare to HP’s share? Is Palm stronger in some countries than others? How is this different than Apple’s or RIM’s share?

Usage profile – What activities do Palm users do which sets them apart from users of RIM, Apple, and other mobile phones? Are Palm handhelds more alive than the rumors about most being ancient Palm Pilots and more like PDAs than smartphones? To what extent are Palms used like a phone or communication tool than other handhelds or mobile phones? Are many used like a feature phone? How does this compare to usage of RIM’s Blackberry or Apple’s iPhone? How about with the devices of other makers including Motorola, Nokia, Sony, Samsung, or LG?

Freshness – Are Palm mobiles older or newer than other mobile phones?

User profile – Are Palm users primarily older PC veterans or has Palm won younger newbies? Is there any gender difference?

This TUPdate condenses the results of 46,799 user surveys into brief, solid facts, with more than 10 pages of tables and brief analysis. Current subscribers of the Technology User Profile Global Insights Edition may obtain this information directly from MetaFacts, as well as additional customized drilling down into the full dataset.

The countries covered include: United States, Mexico, Brazil, UK, Germany, France, Italy, Spain, Netherlands, Russia, China, Japan, South Korea, India, Australia, and Saudi Arabia.

To order these results online, contact MetaFacts.

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Filed under Market Research, Mobile Phones, Statistics, Technology, TUP 2009, TUPdate

Printing Mobile Phone Photos: The New Frontier

A TUPdate from MetaFacts by Dan Ness, Principal Analyst

When you take a photo with your mobile phone’s digital camera, you can share it by waving the tiny screen at other people, or incur the expense of sending it over the network. Or you can do the sensible thing and print it out—but, worldwide, only one person in eight actually does that.Or so it seems from a recent MetaFacts Technology User Profile 2009 Global Insights Edition survey of 30,889 online PC-using adults in 16 countries. While nearly two-thirds of the respondents (64 percent) did take pictures with their mobile phones, only 12 percent ever printed out pictures from their mobile phones.

The rate, however, varied from country to country, with people in emerging nations proving to be far more likely to immortalize their phone snapshots on paper. The rate peaked at 24 percent among India’s Upper Urbanites, followed by 23 percent of China’s Urbanites, 20 percent in Mexico, and 17 percent in Russia. The rate bottomed at 6 percent in South Korea and 7 percent in Japan, rising to 8 percent in Holland and the U.S.

Yet, 64 percent of the global respondents did use their mobile phones to take pictures, implying that there are a lot of unprinted pictures out there.

Leading the charge of the cell phone paparazzi were the Saudi Arabians, 86 percent of whom used their phones for taking photos. They were followed at a distance by 77 percent of Mexican respondents, and 76 percent of South Korean and Indian respondents. Those avoiding mobile phone photography were led by the Dutch (55 percent), the Americans (56 percent) and the Germans (57 percent.)

Interestingly, the rate of mobile phone picture printing was roughly an inverse to the national rate of digital camera ownership—although, at 78 percent, most respondents did use a digital camera. For instance, India, which ranked #1 in the rate of mobile phone picture printing, ranked next to last (#15) in terms of digital camera use. China ranked #2 in cell phone picture printing, but #12 in digital camera use. Mexico ranked #3 in cell phone picture printing and #14 in terms of digital camera use.

But it did not work in the other direction—South Korea was dead last (#16) in cell phone picture printing, but a middling #10 in digital camera use.

While we’re talking about digital photography hardcopy, 20 percent of global respondents said they had used kiosks to print their pictures, with those in Mexico leading the way at 31 percent. Retail printing centers were used by a similar 19 percent, and they were most popular in Brazil, where 36 percent used them.

Overall, pictures were more likely to be taken by mobile phones than by digital cameras in India, Mexico, and Saudi Arabia, and the rate was neck-and-neck in Russia. Elsewhere, digital cameras still ruled the pixels.

As for film cameras, globally only 27 percent of the respondents still used them, the leaders being the Indians at 42 percent. At the other extreme, only 18 percent still admitted having them in Japan.

Mobile phone and smartphone photo printing may move from a niche into an everyday activity. Hewlett Packard, who dominates the world in PC printing, has recently released a way to make it easier to print mobile phone images. Their HP iPrint Photo app which makes it easy to quickly print a 4”x6” or 10cm x 15cm image on almost any HP printer through a wireless connection, For now, the app only works on Apple iPhones or iPod touch.

News flash: even more recent updates to this information are available to subscribers to the full Technology User Profile service, the TUP Overview Report, and other TUP Profile Reports.

Source

The results in this TUPdate are drawn from the MetaFacts Technology User Profile Survey. Results specific to this topic can be obtained through a customized report and analysis. Also, access The MetaFacts Technology User Profile Overview Edition Report by contacting MetaFacts, which covers the broader range of key trends. View findings in 25 pages of executive summary analysis, 200+ pages of charts and graphs, all supported by 95+ pages of detailed tables. The complete, 300+ page report is delivered to you electronically. This edition is for the U.S. based on the 2010 wave of Technology User Profile gathered among a scrupulously selected set of representative respondents, surveyed both online and offline.

To see other research coverage of Internet products and activities – from smartphones to feature phones, desktops to notebooks, social networking, demographics, and attitudes – see the many other questions TUP answers on www.technologyuser.com. Tech market research professionals who want a solid resource they can use immediately after industry events such as mergers, or even use prior to anticipated events, can license direct access to TUP.

About TUPdates

MetaFacts releases ongoing research on the market shifts and profiles for Smartphones, Netbooks, Mobile PCs, Workplace PCs, Home PCs, Web Creators, Broadband, and many other technology industry trends and facts. These TUPdates are short analytical articles in a series of specific topics utilizing the Technology User Profile Annual Edition study, which reveals the changing patterns of technology adoption around the world. Interested technology professionals can sign up at http://technologyuser.com/contact/ for complimentary TUPdates – periodic snapshots of technology markets.

About MetaFacts

MetaFacts, Inc. is a market research firm focusing exclusively on the technology industries. MetaFacts’ Technology User Profile (TUP) survey is the longest-running, large-scale comprehensive study of its kind, conducted continuously since 1983, the year before Apple released the Apple Macintosh. The detailed results are a primary market sizing and segmentation resource for leading companies providing consumer-oriented technology products and services, such as PCs, printers, software applications, peripherals, consumer electronics, mobile computing, and related services and products. TUP analyzes key trends and the data-rich source can be dived into more deeply for custom analysis. For more information about the syndicated research service, analysis tools, publications and datasets, contact MetaFacts at 1-760-635-4300.

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Filed under Consumer research, Market Research, Mobile Phones, TUP 2009, TUPdate

Which buyers are bucking the recession with tech shopping plans? Where is the consumer demand?

Also see another recent TUPdate: Printing Mobile Phone Photos: The New Frontier

Which buyers are bucking the recession with tech shopping plans?

A TUPdate by Dan Ness, Principal Analyst, MetaFacts

Recession or not, what people around the world are hungering for—and apparently planning to shell out money for—is HDTVs. In the 27th annual Technology User Profile survey, HDTVs were on the top of the wish list in 14 of 16 countries among 30,889 respondents surveyed about 76 different technology products and services. Surprisingly, this HDTV interest reached uniformly across gender and included both the younger and older, unlike operating systems upgrades such as Microsoft’s Windows 7 or Apple’s Snow Leopard.

But much as they want their MTV in hi-def (or SunTV in India or Sky World News in the UK), they also put entirely practical products high on their lists, and these sometimes even stole priority from HDTVs.

The intensity of the desire for HDTVs varied, peaking in the developing nations. Globally, an average of 27 percent of online PC adults were making plans that include an HDTV, but the percentage rose to 53 percent in Brazil, and was 40 percent among China’s Urbanites, India’s Urbanites, and Russia, and 39 percent of Mexico’s Urbanites. On the other hand, only 12 percent of the Dutch and 16 percent of the Japanese were making such plans, indicating a saturated market or jaded TV watchers.

The two countries where HDTVs did not top the list were China and India. In China, the number one choice was those wireless keyboard-mouse combos. These practical devices were desired by 43 percent of the respondents, pushing HDTVs (which 40 percent planned to purchase) into second place. In India, meanwhile, everyone seemed to be planning to buy everything, pushing HDTVs (40 percent) into sixth place, behind those ubiquitous wireless keyboard/mouse combos (49 percent), digital camcorders with memory cards (42 percent), wireless mice by themselves (42 percent), wireless keyboards by themselves (41 percent), and additional RAM for their long-suffering PCs (40 percent).

The interest in upgrading operating system software varied surprisingly by gender/age group. In percentage terms, the group with the strongest interest is males age 18 to 24. However, looking more deeply, this group’s much stronger interest in so many other tech product outweighs these plans so an operating system upgrade is ranked 28th among these youngsters and ranked 6th among males 55+ and 12th among males 45 to 54.

In case you were wondering, U.S. respondents did list HDTVs as numero uno, but still only 19 percent wanted one. Number two on the list was additional RAM (14 percent), third was a digital camcorder with a memory card (13 percent), fourth was that wireless keyboard/mouse combo (12 percent) while fifth was their very own DVR/PVR digital/personal video recorder (12 percent). This may be so they can time-shift and not have to watch TV commercials.

Speaking of DVRs/PVRs, which give the users additional control over their entertainment, that device was number two on the list in Australia, Germany, England, and Japan, number three in Italy, and number four in the Netherlands and Spain. Globally, it was ranked number 8.

The wild card among products appeared to be the arguably obsolete analog camcorder. Globally, only 9 percent of respondents admitted to planning to buy one, but the rate shot to 31 percent in China, 28 percent in India, and 20 percent in Saudi Arabia. On the other extreme, demand amounted to only 1 percent in the Netherlands and Japan.

About this TUPdate

MetaFacts releases ongoing research on the market shifts and profiles for Windows Vista, Mobile PCs, Workplace PCs, Home PCs, Moms and Dads, Web Creators, Broadband, and many other technology industry topics. These TUPdates are short analytical articles in a series of specific topics utilizing the Technology User Profile Annual Edition study, which reveals the changing patterns of technology adoption around the world. Interested technology professionals can sign up at http://technologyuser.com/contact/ for complimentary TUPdates – periodic snapshots of technology markets.

About MetaFacts

MetaFacts, Inc. is a national market research firm focusing exclusively on the technology industries. MetaFacts’ Technology User Profile survey is the longest-running, large-scale comprehensive study of its kind, conducted continuously since 1983, the year before Apple released the Apple Macintosh. The detailed results are widely recognized as a primary market sizing and segmentation resource for leading companies providing consumer-oriented technology products and services, such as PCs, printers, software applications, peripherals, consumer electronics, mobile computing, and related services and products. For more information about the syndicated research service, publications and datasets, contact MetaFacts at 1-760-635-4300.

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Filed under Consumer research, Market Research, TUP 2009, TUPdate

Developing world for developers – Windows 7 upgrade

Developing world for developers – Windows 7 upgrade – By Dan Ness, Principal Analyst, MetaFacts

Software developers can create the most incredible applications, but will people want them? With Microsoft’s newest upgrade to the Windows operating system, the first question PC vendors and software developers alike ask is how soon users will upgrade. Or, will they wait until they buy their next PC?

Behavior and intention are two strong indicators to start with. As part of Technology User Profile, MetaFacts asked over 30,889 PC users around the world about their plans to upgrade their operating system. We also asked them whether they acquired their previous operating system with their computer or separately.

Three of the five BRIC-M countries: Brazil, Russia, and India’s Upper Urbanites ranked highest in what they say they want to do and what they’ve done in the past. Nearly half of the Russian online adults we surveyed acquired their last operating system separately from their PC, as did over a third of Brazilian online adults and nearly a third of India’s Upper Urbanites. This has as much to do with the weakness of major PC brands in these countries as it has to do with the economics of buying and using PCs.

Piracy is potentially an issue as well, since in two of these three regions, one-fifth or more agreed that it’s acceptable to use unlicensed software at home or in the workplace.

Three additional countries worthy of note as potentially strongest markets for the Windows 7 upgrade: the Kingdom of Saudi Arabia, Germany, and China’s Urbanites. Each of these countries is ranked in the top five in either their OS purchase plans or past upgrading experience.

Some of Microsoft’s strongest markets – the UK, US, France, Netherlands, and Japan – are at the bottom of the list when ranked by intention and behavior. It may be that these seasoned PC veterans – 25% or more of whom who have used a PC for 13 or more years – have been through enough versions of Windows to have them wait and see.

To answer these and many other questions, MetaFacts conducted its 27th wave of Technology User Profile, surveying over 45,000 online and offline adults in 16 countries for its Global Insights Edition. The multi-modal multi-phase study was conducted using a careful combination of offline and online methods.

I expect the first wave of Windows upgraders to come from Germany, Australia, Spain, and Italy, taking these and other factors into account. These will be followed by the UK, the US, and France. After that, the newest crop of notebooks from HP and Dell are the most likely direction users will go to enjoy this newest Windows version.

About this TUPdate

MetaFacts releases ongoing research on the market shifts and profiles for Windows Vista, Mobile PCs, Workplace PCs, Home PCs, Moms and Dads, Web Creators, Broadband, and many other technology industry topics. These TUPdates are short analytical articles in a series of specific topics utilizing the Technology User Profile Annual Edition study, which reveals the changing patterns of technology adoption around the world. Interested technology professionals can sign up at http://technologyuser.com/contact/ for complimentary TUPdates – periodic snapshots of technology markets.

About MetaFacts

MetaFacts, Inc. is a national market research firm focusing exclusively on the technology industries. MetaFacts’ Technology User Profile survey is the longest-running, large-scale comprehensive study of its kind, conducted continuously since 1983, the year before Apple released the Apple Macintosh. The detailed results are widely recognized as a primary market sizing and segmentation resource for leading companies providing consumer-oriented technology products and services, such as PCs, printers, software applications, peripherals, consumer electronics, mobile computing, and related services and products. For more information about the syndicated research service, publications and datasets, contact MetaFacts at 1-760-635-4300.

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Filed under Consumer research, Market Research, TUP 2009