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MetaFacts' TUP findings

What tech consumers are actually doing with technology – current MetaFacts TUP/Technology User Profile research results

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Tag: Home PCs

Posted on October 24, 2020February 17, 2021

Home PC use declined in 2020, especially among non-White, non-Asian online Americans [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, October 24, 2020

Among online Americans, Home PC use declined overall between mid-2019 and mid-2020. Declines were not even by ethnicity/Hispanic groups. This MetaFAQs splits the market penetration of home PCs by White/non-Hispanic, Asian/non-Hispanic, Black/non-Hispanic, Hispanic, and Other/non-Hispanic online Americans.

Continue reading “Home PC use declined in 2020, especially among non-White, non-Asian online Americans [MetaFAQs]”
Posted on October 8, 2020February 17, 2021

Key home PC trends [Highlights]

Home PC Penetration

The home PC has been a central part of the American technology user’s world for years, and while remaining so for many, the home PC is slowly losing its primacy among some market segments.

Home PCs have been challenged by the emerging use of smartphones and tablets, not only among younger Americans. Older Americans have also rapidly adopted smartphones and are starting to discover how to use them well. Home PC makers, software developers, and service providers have worked hard to keep the home PC as a central device, or at least one that is included.

The home PC is not down and out – not by a long shot. The humble PC is in use by most online Americans. In 2020, 75% of online adults in the US actively used a home PC. From 2015 to 2019, this level was effectively flat at 80%.

Continue reading “Key home PC trends [Highlights]”
Posted on October 2, 2020February 17, 2021

Most home notebooks never leave home [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, October 2, 2020

Notebooks are designed to be light and portable. But, how many home notebooks don’t leave home? How many home notebooks aren’t used in a coffee shop, library, public place, school, or workplace? This MetaFAQs looks at the mobile activity of home-owned notebooks by the locations they are used.

Continue reading “Most home notebooks never leave home [MetaFAQs]”
Posted on September 25, 2020January 15, 2021

Work from home on the shoulders of employees, for now [TUPdate]

Working exclusively from home

Are you reading this from home? That makes you one of the 391 million of online adults working remotely we found in our TUP/Technology User Profile survey across 6 countries. If you are like the average employee around the world, you are also reading this on your own PC, tablet, or smartphone, and not one provided by your employer.

Home PCs are the new work PC.

Insights professionals in the tech industry already know from personal experience about working remotely. It was not too long ago that many researchers would be balancing notebooks on their knees in darkened focus group viewing rooms while reaching for another M&M or two. (Not that there’s anything wrong with M&M’s). However, most of the world’s employees do not have experience as remote workers, nor are they set up properly.

Continue reading “Work from home on the shoulders of employees, for now [TUPdate]”
Posted on May 15, 2020January 15, 2021

Work-life balance – back to the future or the past? [TUPdate & MetaFacts Pulse Survey]

Progress toward work-life separation, until sudden integration

I will admit to having recently used more than one cliché about these being “unprecedented times” or even that we’re headed towards a “new normal”.

When it comes to work-life balance, what was “normal” is all-too “precedented”. For years, PCs have enabled American employees to bring work home. Enabling is not always a positive characteristic, depending on one’s perspective. No sooner had employees scaled down their work at home, minimizing their commingled work and personal activities, then along came COVID-19.

Continue reading “Work-life balance – back to the future or the past? [TUPdate & MetaFacts Pulse Survey]”

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Recent MetaFAQs, TUPdates, and Highlights

  • Active use of social networks Facebook, Instagram, WhatsApp by country [MetaFAQs]
  • How many social networks do Americans actively use? [MetaFAQs]
  • Active use of Instagram by age group and country [MetaFAQs]
  • Meetings are dead. Long live meetings! Are we digitally transformed yet? [TUPdate]
  • How many gamers? [MetaFAQs]
  • Smart displays beginning with youthful interest [MetaFAQs]
  • Active use of Facebook, Instagram, or WhatsApp by age group and country [MetaFAQs]
  • Active use of Facebook by age group and country [MetaFAQs]
  • Synchronous or asynchronous communication – checking age preference [MetaFAQs]
  • Headsets – our sound islands [TUPdate]
  • Wireless Bluetooth headsets by smartphone operating system [MetaFAQs]
  • Smart Displays barely visible [MetaFAQs]
  • PC gaming by household size [MetaFAQs]
  • Generation gap amplified by headsets [MetaFAQs]
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TUP Topics

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  • Sociodemographics
  • Tablet
  • Tablets
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  • Trends
  • Video calls
  • Videoconferencing
  • Windows

TUP Topics

  • Activities
  • Android
  • Apple
  • Communication
  • Connected home
  • Consumer behavior
  • Demographics
  • Ecosystems
  • Employees
  • Entertainment
  • Facebook
  • Game Playing
  • Google
  • Home PCs
  • HP
  • Installed Base
  • iPad
  • iPhone
  • Laptops
  • Market Adoption
  • Market penetration
  • Microsoft
  • Microsoft Windows
  • Mobility
  • Notebook
  • Notebooks
  • Operating systems
  • PC Activities
  • PCs
  • Penetration
  • Printers
  • Remote working
  • Shopping
  • Smartphone
  • Smartphone Activities
  • Smartphones
  • Social Networking
  • Sociodemographics
  • Tablet
  • Tablets
  • Technology adoption
  • Trends
  • Video calls
  • Videoconferencing
  • Windows

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Recent MetaFAQs, TUPdates, and Highlights

  • Active use of social networks Facebook, Instagram, WhatsApp by country [MetaFAQs]
  • How many social networks do Americans actively use? [MetaFAQs]
  • Active use of Instagram by age group and country [MetaFAQs]
  • Meetings are dead. Long live meetings! Are we digitally transformed yet? [TUPdate]
  • How many gamers? [MetaFAQs]
  • Smart displays beginning with youthful interest [MetaFAQs]
  • Active use of Facebook, Instagram, or WhatsApp by age group and country [MetaFAQs]
  • Active use of Facebook by age group and country [MetaFAQs]
  • Synchronous or asynchronous communication – checking age preference [MetaFAQs]
  • Headsets – our sound islands [TUPdate]

© MetaFacts, Inc. 1996-2021

TUP Lenses, Deliverables formats, and Waves

  • Market Research
  • TUP Lenses
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      • Activities
      • Communication
    • Technology + Users + Activities Lenses
      • Game consoles, Gaming PCs and Game-playing
      • Home Entertainment
      • Technology Ecosystems
      • Wearables, Hearables, Listening, and Speaking
      • Work/Life Balance
    • Technology Lenses
      • Consumer Electronics
      • Devices
      • Mobile Phones
      • PCs
      • Printers
      • Tablets
    • User Lenses
      • Households
      • User Profile
  • TUP Waves
    • MetaFacts Pulse Survey
    • TUP 2005
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  • TUP-Deliverable Formats
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    • TUP Slicer
    • TUPdates

© MetaFacts, Inc. 1996-2021

 

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