TUP Waves – Page 2 – MetaFacts' TUP findings

December 14, 2020February 17, 2021

Smart displays beginning with youthful interest [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, December 14, 2020

Who are the first to use Smart Displays?

The few Smart Displays that are being used in the marketplace have stronger penetration among younger than older adults. Based on our most recent research results in TUP/Technology User Profile 2020, market penetration is still quite small.

Meanwhile, our other survey results show video calling using platforms like Zoom has found strength among seniors.

December 13, 2020February 17, 2021

Active use of Facebook, Instagram, or WhatsApp by age group and country [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, December 13, 2020

Net usage of any of the three major Facebook platforms – Facebook, Instagram, and WhatsApp – reflects a reach into the majority of online adults. However, this market penetration varies by age group and country. This MetaFAQs reports on the market penetration for users of any of these three platforms in the US, UK, and Germany across four age groups.

December 12, 2020February 17, 2021

Active use of Facebook by age group and country [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, December 12, 2020

How has Facebook’s active market penetration changes over the last five years? Where does it stand today? How does this compare by age group and country? This MetaFAQs shows the reported active use of Facebook by four age groups in the US, UK, and Germany between 2016 and 2020.

December 11, 2020February 17, 2021

Synchronous or asynchronous communication – checking age preference [MetaFAQs]

Dan Ness, Principal Analyst, MetaFacts, December 11, 2020

Communication is a vital and regular activity for connected devices. There are many choices – email, phone calls, video calls, video meetings, group chats – and the experience is different for each type. This MetaFAQs looks at asynchronous communication activities – those where the communicators don’t need to be engaged at the same time – to see how widespread their use is by age. It also looks at synchronous activities – where communications are in touch at the same time – to see how their usage levels vary.

December 10, 2020February 17, 2021

Headsets – our sound islands [TUPdate]

Dan Ness, Principal Analyst, MetaFacts – December 10, 2020

Wireless Bluetooth headsets get a booster

Wireless Bluetooth headsets have been in the news lately, widely promoted as a year-end gift accessory. As a category, they have been available for decades, so why the latest emphasis, and is there enough demand for them?

Market demand has gotten stronger during 2020 in large part due to changed playing and working conditions. With the pandemic and stay-at-home restrictions worldwide, many people are now nearby a distinct set of people than they might interact with at their workplace or school. While quarantines can be a bonding experience, there can be added pressure when the sounds we make or listen to impinge on others.

Listening widespread, although differs by device type

Beauty is in the eye of the beholder, or perhaps the ear. The music some may consider beautiful may seem like noise to others. Similarly, the phone call we may think thoughtful may sound to others like distracting chatter.