Which market segment has the highest share of employees using used/refurbished notebooks?

Do older notebooks have a life, and which market segment has the highest concentration?

Smaller companies – those with fewer than 100 employees – have the highest share of Used/Refurbished Notebook PCs in use – 17% or one in six. In businesses with 100 to 999 employees, the rate is lowest at 7%, and slightly higher for employees in organizations of 1,000 or more employees: 11%.

Source

These results are based on the most recent wave of Technology User Profile, the TUP 2014 edition. More can be found in the PCs chapter. The large-scale survey is in its 32nd continuous year, documenting and detailing the full scope of technology adoption and use.
For this MetaFAQs analysis, MetaFacts is sharing a portion of the answers to selected survey questions: specifically the PCs in active use, and whether the PC was acquired new or used/refurbished. The full TUP service includes further related details on the types and brands of PCs, segments and profiles of those who use PCs more than Smartphones and vice versa, detailed activities within each category and mapped to each PC, and much more. The TUP survey gathers comprehensive details about the active usage of many consumer electronics products, including Printers, e=Book Readers, Smartphones, Basic cell phones, and many other connected devices.

In addition to tracking PCs, Technology User Profile details the many devices which online adults use to regularly connect to the Internet. The survey-based research details what people do with their devices, where they spend their technology dollars, and how often they update (or don’t update) their technology products.

Technology companies who want to know more about technology adoption, wireless technology, or about their current or future customers can contact MetaFacts to learn how to subscribe to the rich resources of Technology User Profile.

MetaFAQs – Frequently Asked Questions with answers supported by the facts: the MetaFacts.

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Filed under Market Research, MetaFAQs, TUP 2014

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