Which employees are using Windows 7 PCs? (MetaFAQs)

Employers vary considerably in how quickly they adopt new operating systems for their employee’s computers.

With Microsoft’s massive efforts to upgrade their installed base to Windows 10, which employees are using Windows 7?

Four in ten (40%) of employees working for employers with 1,000 or more employees are using Windows 7. By comparison, the more-nimble smaller and medium-size organizations only have one-fourth of their PC-using employees with Windows 7.mq0082-2016-09-29_12-19

Larger organizations have consistently been laggards in adopting new information technology products of nearly all kinds. There are many good justifications, from spending controls, security concerns, or training issues. Often, organizations of all sizes have specific in-house or custom applications that needs to work flawlessly on newer operating systems.

Looking deeper into our TUP research results, we’ve found several notable industries which are further along in moving beyond Windows 7 and adopting Windows 10 or even moving to Apple Macs.These pioneers are finding ways to use newer technology for their competitive advantage.

We expect larger organizations as a whole to continue with their careful, if slower, adoption of newest technology.

About this MetaFAQ

In addition to profiling the spending, demographics, activities, and devices of these employees, many other related answers are part of the TUP service, available to paid subscribers.One section of TUP 2016 in particular includes extensive results about employees and the technology they use – the TUP 2016 Work/Self-Employed PCs section. This is part of the TUP 2016 PC Chapter, one of more than a dozen chapters in the entire TUP 2016 study.

These MetaFAQs are brought to you by MetaFacts, based on research results from the most-recent wave of Technology User Profile (TUP).

For more information about MetaFacts and subscribing to TUP, please contact MetaFacts.

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Filed under Convertibles, Desktops, Market Research, MetaFAQs, Notebooks, Operating systems, TUP 2016

3D Printers are not for the youngest, yet (MetaFAQs)

3D Printers continue to rank strongly as one of the up-and-coming tech items of the future.

Planning to buy a 3D Printer - by age

Planning to buy a 3D Printer – by age

3D Printers loom as disruptive to many industries. Why would Amazon need drones or UPS need trucks when a product’s design can speed along the Internet to consumers making their own goods? Why would repair parts manufacturers require vast warehouses when do-it-yourselfers can simply create their own spare parts as they need them?

While 3D printing technology is still in its early stages for many types of goods, materials and printers are quickly improving and becoming more accessible to a broader public.

How real is market demand for 3D printers, though? Based on our recent survey of 7,336 respondents with the TUP 2016 survey, the market is small and selective.

Are the early adopters and interest bearers of 3D printing the youngest adults? No, the majority of purchase plans are among adults 30-34, followed closely by those age 35-39. The younger age 18-24 and age 25-29 group lag behind.

The number of active 3D Printer users and intenders is still relatively small, yet change is afoot.

Among consumers, we expect the adoption of 3D printers to continue among tech hobbyists or service bureaus. Even the technically inclined Etsy crafters are only slowly adopting the technology themselves, although they’re the group most bearing watching. They have the creativity and know how to make it pay for them to keep updating their technology.

About this MetaFAQ

In addition to profiling the spending, demographics, activities, and devices of these users, many other related answers are part of the TUP service, available to paid subscribers.

These MetaFAQs are brought to you by MetaFacts, based on research results from the most-recent wave of Technology User Profile (TUP).

For more information about MetaFacts and subscribing to TUP, please contact MetaFacts.

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Filed under 3D Printers, Consumer research, Forward-Leaning, MetaFAQs, Printers, TUP 2016, Usage Patterns

Amazon Echo users spend more on tech (MetaFAQs)

Amazon Echo and other Voice-Enabled Wireless Speakers

Users of voice-enable wireless speakers spend more than twice the average connected adult.

Amazon is leading the charge towards a more voice-enabled world – and shopping experience – with the Amazon Echo, Dot and other related offerings.

While the number of active users is still relatively small, these early adopters are mighty.

In addition to profiling the spending, demographics, activities, and devices of these users, many other related answers are part of the TUP service, available to paid subscribers. The TUP chapter with the most information about the users of wearables and hearables is the TUP 2016 Wearables, Hearables, Listening, and Speaking Chapter

These MetaFAQs are brought to you by MetaFacts, based on research results from the most-recent wave of Technology User Profile (TUP).

For more information about MetaFacts and subscribing to TUP, please contact MetaFacts.

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Filed under Consumer research, Market Research, MetaFAQs, Shopping, TUP 2016

Bluetooth Headsets – for the youngest? (MetaFAQs)

metafaqs_an16_160913_bluetooth_user_age_162016-09-13_09-44-50

36.3 = the average age of Bluetooth Headset users in the US, per TUP Wave #34, the Technology User Profile 2016 survey

With the recent release of Apple’s iPhone 7, there has been extra attention on wireless Bluetooth headsets. This MetaFAQs research result addresses one of the many questions about who is already using wireless Bluetooth headsets.While the average age of users is 7 years younger than the average Connected Adult in the US, most of the usage is among adults age 25-44, and not as strongly among the all-important 18-24 age group.

Many other related answers are part of the TUP service, available to paid subscribers. The TUP chapter with the most information about the users of wearables and hearables is the TUP 2016 Wearables, Hearables, Listening, and Speaking Chapter

These MetaFAQs are brought to you by MetaFacts, based on research results from their most-recent wave of Technology User Profile (TUP).

For more information about MetaFacts and subscribing to TUP, please contact MetaFacts.

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Filed under Communication, Consumer research, Demographics & Econographics, Entertainment, Market Research, MetaFAQs, Mobile Phones, Smartphones, TUP 2016

Facebook to Desktop – Get Smart or Get Blitzed?

This week, Facebook announced their plans to defeat Ad Blocking software for its members using Desktops.

Users vote with their fingertips and clicks, and may allow themselves to be herded towards Facebook’s more-lucrative Smartphone platform, will tolerate more ads they’ve actively chosen to avoid, will migrate to other Social Networks, or may simply lose interest and wither away.1608 fb migration 2016-08-10_8-34-34

Is Facebook’s gamble really going to affect much of a market? How many Facebook users still use their desktops? How attractive are these users? There’s more to these users than many people might think.

In our most recently publicly-released research, Technology User Profile 2015, we reported that nearly as many Facebook users primarily use their PCs as their Smartphones for Social Networking. Over 67 million American adults primarily use their PCs for Facebook Social Networking, outnumbering the 63 million who primarily use their Smartphones.

Furthermore, Facebook users who use their Desktop PCs spend more on technology products and service than the average American Connected Adult, 5% more, which is slightly higher than the 4% more than those users preferring Smartphones for Social Networking.

Ad Blocking on PCs among those primarily using PCs for Social Networking is much higher than among those blocking ads on their Smartphones and using Smartphones for Social Networking, at 33% and 13%, respectively. However, that camel’s nose is well under the tent, as users that block ads on any of their devices is nearly on par among Facebook’s PC and Smartphone users. Forty-one percent of Facebook’s users who primarily use a PC use an Ad Blocker on at least one of their devices, only slightly more than the 37% of Facebook’s users who primarily use their Smartphone for Social Networking.

Ad Blocking is a controversial topic among users, the media, and advertisers. As we reported earlier in our TUPdate Look Who’s Using Adblockers , users with ad blocking software are an attractive market segment, spending more on technology than those who don’t.

As part of Facebook’s move, they offer users the option to customize their ad preferences. Although this may encourage users to further control their experience, we expect that convenience-oriented users will choose other options first.

At the end of the day, users make their choices. Without engaged active users, no social network is going to continue. Although many media outlets and advertisers will rally around Facebook or anyone willing to take on ad blocking technology or user’s resistance to advertising, it is a calculated gamble. Facebook may win more advertisers and allies, may alienate a substantial number of their users, or may help bring around consumer sentiment to accept more advertising.

Background

This TUPdate includes a complimentary brief summary from a special MetaFacts Profile report – Look Who’s Using AdBlockers – a Profile of Technology Users throughout the US, UK, France, Brazil, and China. The results are based on a multi-country survey of over 10,000 representative respondents conducted by MetaFacts. The report spans 125 pages including supporting tables, and is available for license. Current TUP subscribers can obtain the report and supporting datasets at a substantial discount. To license the full report, contact MetaFacts.

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Filed under Consumer research, Desktops, Market Research, Notebooks, Smartphones, Social Networking, Tablets, TUP 2015, TUPdate