Tag Archives: TV

Which buyers are bucking the recession with tech shopping plans? Where is the consumer demand?

Also see another recent TUPdate: Printing Mobile Phone Photos: The New Frontier  Which buyers are bucking the recession with tech shopping plans? A TUPdate by Dan Ness, Principal Analyst, MetaFacts Recession or not, what people around the world are hungering … Continue reading

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Filed under Consumer research, Market Research, TUP 2009, TUPdate

Operating systems and mobility

Windows Vista has a stronger presence on mobile PCs than on desktop PCs. Over one-fourth (27%) of mobile PCs have Windows Vista, almost double the 14% share of desktops. This mostly reflects that mobile PCs are newer than most desktops, … Continue reading

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Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008

Television viewing habits and operating system in the household

Vista households and households that have at least one Apple PC use HDTV and DVR to a greater extent than other households. This might be due to having a larger annual income and more disposable income than other households.   … Continue reading

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Filed under Households, Market Research, Operating Systems Profile Report, TUP 2008

Apple & the future digital home?

The Apple digital home will continue to look different than non-Apple households. Apple households plan to buy a different set of consumer electronics products and services than non-Apple households. Some of the planned products are downright retro, so may come … Continue reading

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Filed under Apple Profile Report, Consumer research, Market Research, TUP 2008

Tech attitude gap between mobile PC and desktop users

Mobile PC users are stronger tech enthusiasts than desktop users. They’ve woven computers into their lives in many ways, from how they use mobile computers to having higher levels of enjoyment and exploration. In their agreement with questions about their … Continue reading

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Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008