Tag Archives: Technology adoption

Early Adopters Don’t Always Act Their Age in the U.S. or Elsewhere

A MetaFacts TUPdate by Dan Ness, Principal Analyst Are Americans really a nation of early adopters? Are early adopters mostly age 18-24 in the U.S. and other countries? While Americans pride themselves on many forward-thinking attributes, it is not ranked … Continue reading

Leave a Comment

Filed under Tech Market, Trends, TUP 2009, TUPdate

Are Rental PCs a Clue to the Next Big Thing in Technology?

A MetaFacts TUPdate by Dan Ness, Principal Analyst Consumers continue to shape the future of technology with their pocketbooks, whether by outright purchase or payment plans. PC renting is not currently widespread among most U.S. consumers, with only 1% of … Continue reading

Leave a Comment

Filed under Consumer research, Households, Market Research, Market Segmentation, Technology User Overview Report, Trends, TUP 2010, TUPdate

Are Smartphones really for fun, not communicating?

Are Smartphones really for fun, not communicating? A MetaFacts TUPdate by Dan Ness, Principal Analyst Are Smartphone subscribers more about fun than communication? Is entertainment that much stronger for Smartphone subscribers than for users of Basic Mobile Phones? Is the … Continue reading

1 Comment

Filed under Market Research, MetaFAQs, Mobile Phones, Technology, Technology User Overview Report, TUP 2010, TUPdate

Privacy is on the mind of savvy early adopters as they resist location sharing – A MetaFacts TUPdate

A MetaFacts TUPdate by Dan Ness, Principal Analyst Are early adopters starting to act like laggards? It may seem a paradox that the most forward-thinking consumers – the first to adopt smartphones – would also be the ones more strongly … Continue reading

1 Comment

Filed under Consumer research, Market Research, Mobile Phones, Technology User Overview Report, TUP 2010, TUPdate

Apple’s Market Footprint and a Racial/Ethnic Glimpse

Apple’s Market Footprint – a Racial/Ethnic Glimpse A MetaFacts TUPdate by Dan Ness, MetaFacts Principal Analyst With the sizzle surrounding Apple’s newest iPads, MacBooks, and iPhones, there is the inevitable speculation around Apple’s true market size and composition. Some speculate … Continue reading

2 Comments

Filed under Technology User Overview Report, TUP 2010, TUPdate