Tag Archives: Questions

Multi-Platform Usage Shifts-Solid market research from MetaFacts Technology User Profile

Are Smartphones replace PCs? Have they already? Which market segments have and which haven’t? Have netbooks, tablets, and eReaders replaced desktops? Have GPS/PND devices been replaced by direction-finding smartphone apps? Extensive solid information about multi-platform usage shifts–who accesses what technology, and where … Continue reading

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Filed under Busy Mobiles Profile Report, Consumer research, Households, Market Research, Market Segmentation, MetaFAQs, Mobile Phones, Multiple-PC Household, Statistics, Tech Market, Technology, Trends, TUP 2009, TUP 2010

Tech Media, Advertising, TV – solid market research from MetaFacts Technology User Profile

Extensive information about tech media, advertising and TV is available in TUP – Technology User Profile. Today’s media-savvy consumers may want their MTV, but they might seek alternative methods to get it.  Advertising seems to have become an option for the consumer, … Continue reading

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Filed under Consumer research, Market Research, Market Segmentation, MetaFAQs, Statistics, Tech Market, Trends, TUP 2009, TUP 2010

The Personal Computer Market — solid market research from MetaFacts Technology User Profile

Extensive information about the personal computer market is available in TUP – Technology User Profile. Despite the on-the-go lifestyle of the technology consumer, there’s still a sense that “home is where the heart is.”  It seems that home and work desktop PCs, … Continue reading

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Filed under Consumer research, Market Segmentation, MetaFAQs, Statistics, Trends, TUP 2009, TUP 2010

Buying Behavior – solid market research from MetaFacts Technology User Profile

Extensive information about buying behavior is available in TUP – Technology User Profile. The retail adage: “buyers vote with their feet” is a reflection of old thinking, just as “new buyers vote with their mouse clicks” shows the same partial … Continue reading

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Filed under Consumer research, Market Research, MetaFAQs, Statistics, Tech Market, Trends, TUP 2009, TUP 2010

Digital Entertainment – solid market research from MetaFacts Technology User Profile

Extensive information about Digital Entertainment is available in TUP – Technology User Profile. Technology marketers and researchers know what Johhny Carson pointed out many years ago: “People will pay more to be entertained than educated.” As fickle consumers continue to … Continue reading

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Filed under Consumer research, Households, Market Research, MetaFAQs, TUP 2009, TUP 2010