Mobile PCs that are actually used in the most mobile way – in many different locations – are used mostly by the two extreme ends of the employment spectrum: employees at large businesses and the self-employed. Four in ten mobile … Continue reading →
Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008
Tagged as Employees, Home PCs, Laptop, Locations, Lorgs, Market segmentation, Mobile, Mobility, Morgs, Notebook, PC Locations, PCs, Private, Public, Self-Employed, SMB, SOHO, Tablet, Workplace
Forget recipes and menu management-Americans don’t keep their PCs in the kitchen. Basically, if they have one at home, they are very likely to have a home office-or make a corner of the bedroom serve that purpose. But however they’re … Continue reading →
Filed under Market Research
Tagged as Connected home, Home Office, Home PCs, Parents, PC Locations, SOHO, Technology User Profile
