Tag Archives: HP

Printing Mobile Phone Photos: The New Frontier

A TUPdate from MetaFacts by Dan Ness, Principal Analyst When you take a photo with your mobile phone’s digital camera, you can share it by waving the tiny screen at other people, or incur the expense of sending it over … Continue reading

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Filed under Consumer research, Market Research, Mobile Phones, TUP 2009, TUPdate

Major activities point out that mobile PC brands vary

Any market can be segmented in many ways – socio-demographics, brands, attitudes, etc. – it could be argued that the most pragmatic way to understand what a market is, is by what users actually do, rather than what they might … Continue reading

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Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008

Tech attitudes by mobile PC brand

Each mobile PC brand has attracted a different set of customers, not only in their socio-demographics, but also in their technology-related attitudes. While most mobile PC users hold similar attitudes, in several areas there are notable differences. The last few … Continue reading

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Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008

Household income by mobile PC brand

Apple has attracted users who are in households with higher than average income. The average household income among households with Apple mobile PCs as their primary PC is over $90,000 per year, higher than any other PC maker. Dell is … Continue reading

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Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008

Scanners by mobile PC brand

Acer mobile PCs rank highest in their use of scanners. At over three-fourths (77%) of Acer mobile PCs, this is higher than the two-thirds (66%) average for mobile PCs. Acer’s rank also corresponds to the relatively high use of Acer … Continue reading

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Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008