Tag Archives: Forecast
For Early Adopters, Age Matters More Than Youth
For Early Adopters, Age Matters More Than Youth A MetaFacts TUPdate by Dan Ness, Principal Analyst There always has to be someone who’s first, and a first time for everything. Early Adopters are a substantial force in technology adoption, and … Continue reading
Filed under Market Segmentation, TUP 2011, TUPdate
TUPdate: Mouse Potato or Couch Potato? Interactive Fun Draws TV Viewers Ever Towards PCs
At the same time Americans are buying ever-bigger TVs, they are turning their attention to smaller screens – those on their PCs. In the 2008 Annual Edition of Technology User Profile, we found that 57% of Home PC Households agree with this … Continue reading
Filed under Consumer research, Households, Market Research, Statistics, Technology, TUP 2007, TUP 2008, TUPdate