Tag Archives: Connected home

by | May 4, 2010

Digital Entertainment – solid market research from MetaFacts Technology User Profile

Extensive information about Digital Entertainment is available in TUP – Technology User Profile. Technology marketers and researchers know what Johnny Carson pointed out many years ago: “People will pay more to be entertained than educated.” As fickle consumers continue to … Continue reading →

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Filed under Consumer research, Households, Market Research, MetaFAQs, TUP 2009, TUP 2010

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by | May 22, 2009

Where mobile PCs are actually used

Mobile PCs are used in a variety of locations, with living rooms ranking as the top location for 62% of mobile PCs. Desktops are less-often used in living rooms, only being the location of one-fifth (19%) of desktops.Bedrooms of adults … Continue reading →

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Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008

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by | April 30, 2009

Television viewing habits and operating system in the household

Vista households and households that have at least one Apple PC use HDTV and DVR to a greater extent than other households. This might be due to having a larger annual income and more disposable income than other households.   … Continue reading →

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Filed under Households, Market Research, Operating Systems Profile Report, TUP 2008

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by | April 22, 2009

Convenience is the key for households that have at least one Apple Home PC

Households with at least one Apple PC have convenience items from single billing by using one service for phone, TV and internet to utilizing Video on Demand and conferencing with Webcam. One service for phone, TV and internet (42%) Webcam … Continue reading →

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Filed under Consumer research, Market Research, Operating Systems Profile Report, TUP 2008

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by | April 21, 2009

Apple & the future digital home?

The Apple digital home will continue to look different than non-Apple households. Apple households plan to buy a different set of consumer electronics products and services than non-Apple households. Some of the planned products are downright retro, so may come … Continue reading →

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Filed under Apple Profile Report, Consumer research, Market Research, TUP 2008

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