Tag Archives: Brand share
Beyond “Paper or Plastic?” to “Refilled, Original or Compatible?”-MetaFacts TUPdate
Beyond “Paper or Plastic?” to “Refilled, Original or Compatible?” A MetaFacts TUPdate by Dan Ness, Principal Analyst Ink refill usage is substantial, especially among some leading-edge market segments. There’s an old marketing adage about giving away the razor to make … Continue reading
Employment status & mobile PCs
Only a few years ago, having a mobile PC was strongly tied to employment status and occupation. The earliest mobile PC users were true road-warriors – traveling salesmen and executives on the go who could easily rationalize having their computing … Continue reading
Household income by mobile PC brand
Apple has attracted users who are in households with higher than average income. The average household income among households with Apple mobile PCs as their primary PC is over $90,000 per year, higher than any other PC maker. Dell is … Continue reading
