Tag Archives: Acer

Mobile PC brand by number of PCs regularly used

Oh, mobile me! Apple mobile PC users can rightly be called the most computer-focused users, since they rank highest in the number of PCs they have recently used. Four in nine (44%) of Apple mobile PC users have used 4 … Continue reading

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Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008

Mobile PC brand by number of locations used

Apple mobile PCs are used in more locations than other brands of mobile PCs. With an average of 4.0 locations, Apple bests the average of 3.0 locations where mobile PCs are regularly used. Toshiba is at the low end of … Continue reading

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Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008

Educational level by mobile PC brand

Apple can factually claim to have the most-educated users. Nearly three-fourths (71%) of households that use Apple as their primary mobile computer have attained a 4-year degree or higher. This is much higher than the 53% of all mobile PC … Continue reading

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Filed under Consumer research, Households, Market Research, Mobile PC Brand Profile Report, TUP 2008

Which mobile PC users frequent which online and retail outlets

Mobile PC users are sought as potentially high-end customers. In addition to being more mobile and active than average PC users, they also shop at different outlets, even varying by the brand of mobile PC they use. Wal-Mart, the most … Continue reading

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Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008

Age within gender of primary computer user by mobile PC brand

Mobile PCs are mostly in the hands of adults age 18 to 34, regardless of brand. This group represents 47% to 61% of major mobile PC brand’s customers. Of the pack, Toshiba is the weakest in attracting the male 18-34 … Continue reading

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Filed under Consumer research, Market Research, Mobile PC Brand Profile Report, TUP 2008