Category Archives: MetaFAQs

The Frequently Asked Questions which MetaFacts answers

Are Smartphones really for fun, not communicating?

Are Smartphones really for fun, not communicating? A MetaFacts TUPdate by Dan Ness, Principal Analyst Are Smartphone subscribers more about fun than communication? Is entertainment that much stronger for Smartphone subscribers than for users of Basic Mobile Phones? Is the … Continue reading

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Filed under Market Research, MetaFAQs, Mobile Phones, Technology, Technology User Overview Report, TUP 2010, TUPdate

8.5 million Smartphone users intend to churn – reported in MetaFacts TUP survey

A MetaFacts TUPdate by Dan Ness, MetaFacts Principal Analyst How strong are intentions to switch carriers, and does this vary by mobile phone type? Intention to churn is a key concern for wireless carriers and handset manufacturers alike. Based on … Continue reading

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Filed under Consumer research, Market Research, MetaFAQs, Mobile Phones, Technology User Overview Report, TUP 2010, TUPdate

Myth or Fact? Smartphones have replaced PCs

“Smartphones have replaced PCs” Is it a myth or is it reality? The tech industry gets a lot of its juice from myths. After all, creating a future can rely on science fiction and imagination when there isn’t any better information. … Continue reading

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Filed under Consumer research, MetaFAQs, Mobile Phones, Tech Market, Technology User Overview Report, Trends, TUP 2010

Multi-Platform Usage Shifts-Solid market research from MetaFacts Technology User Profile

Are Smartphones replace PCs? Have they already? Which market segments have and which haven’t? Have netbooks, tablets, and eReaders replaced desktops? Have GPS/PND devices been replaced by direction-finding smartphone apps? Extensive solid information about multi-platform usage shifts–who accesses what technology, and where … Continue reading

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Filed under Busy Mobiles Profile Report, Consumer research, Households, Market Research, Market Segmentation, MetaFAQs, Mobile Phones, Multiple-PC Household, Statistics, Tech Market, Technology, Trends, TUP 2009, TUP 2010

Tech Media, Advertising, TV – solid market research from MetaFacts Technology User Profile

Extensive information about tech media, advertising and TV is available in TUP – Technology User Profile. Today’s media-savvy consumers may want their MTV, but they might seek alternative methods to get it.  Advertising seems to have become an option for the consumer, … Continue reading

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Filed under Consumer research, Market Research, Market Segmentation, MetaFAQs, Statistics, Tech Market, Trends, TUP 2009, TUP 2010